Michael Wilson
Michael Wilson is an online business and marketing strategist. He does coaching and consulting for all types of businesses – brick and mortar, traditional businesses, purely online business, MLM, etc – with a focus on their on their online marketing strategies or their marketing strategies in general.
Michael grew up in Wichita, Kansas. Part of a large family some of whom still live in the area, Michael went to Rockhurst University (then Rockhurst College) a private Jesuit school in Kansas City, where he studied Chemistry and lived 15 years while starting a family. Michael currently lives in Virginia.
With a Bachelor of Science in chemistry and a “soft-science” background, somehow Michael found his way into marketing. How did that happen?
Michael says that the real thing that people learn in college is how to think. Sure, you learn some technical things, so he did learn some chemistry and used it outside of school. His first jobs were using this education, but even then it was the learning how to think, to solve problems, to identify and structure solutions, that has served him well.
Michael actually worked his way through school by starting a house painting business. He doesn’t remember exactly how long ago, but when he was first old enough, or almost old enough to get a regular job, a flipping burgers type of job, which was 15 – not quite 16.
He knew that he wanted to go to school and that he needed to earn money for that, and so he had his eye on the fact that in three years he was going to need some cash available and started to plan that out.
Going out to get a job Michael was turned down 0 for 3. He tried to apply at three places – a burger joint, a chicken joint, a sandwich shop – your normal deals. Sitting there, Mike realized that he just really was not cut out for that.
So he went home and started a house painting business which he ran for seven years, all the way through college. Michael did most of the work himself, but it wasn’t entirely a solo, job. He hired people. That’s when Michael knew that he had an entrepreneurial spirit.
As a solo entrepreneur, you do everything. You do sales, you do marketing, and in that case you do the house painting. You do the management, you hire other people, and you buy the supplies, on and on. If there is a hat, you wear it.
Michael actually liked that, especially back then. He had a lot of energy and says that was a critical formative time and he still uses all those same skills today though they have developed and matured since then.
Michael didn’t have good mentoring or coaching at the time of his house painting business, so it ran its course. He did it. He paid for school, was done, and then popped out as a chemist and got a regular corporate job.
There’s a lot that transpired in the years between popping out of school as a fresh, newly hatched chemist and what Michael does today as a fully independent full-time entrepreneur. Chemistry and that education opened the first door. It is easier to draw a direct line to some of the other things that he has done, but it all started with his chemistry degree.
Michael’s introduction into sales and marketing was years ago, in the middle of his corporate career. He was in a corporate career for nearly 20 years, 22 years in various jobs, mostly with one company but a variety of different jobs all throughout business. Gaining experience with the sales and marketing side.
Of the 22 years he was in a corporate career, for the last couple of years Michael started to get the itch to do something himself, this is when he ventured into network marketing and developed an interest in online marketing. It fit his business and he had the time to devote to it. He started a business and after a couple of years went full-time, leaving his corporate career, and coming full circle. His roots were, as a teenager, starting his own business and working it. He ended up being the business man and wearing all the hats all over again.
Today, many years later, as a business and marketing strategist, Michael helps people structure, create, and design a structured marketing plan that fits them. There’s an awful lot of digging, investigating and problem solving that goes into that according to Michael. These skills that he learned in college and honed through his corporate career and experience as a solo business owner and entrepreneur still serve Michael and his clients well today.